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Data Driven: Harnessing Data and AI to Reinvent Customer Engagement
Axiom Business Book Award Silver Medalist in Business Technology
The indispensable guide to data-powered marketing from the team behind the data management platform that helps fuel Salesforc.

4351.00 PKR 5351.00 PKR

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The Social Organism: A Radical Understanding of Social Media to Transform Your Business and Life
"A must-read for business leaders and anyone who wants to understand all the implications of a social world." -- Bob Iger, Chairman and Chief Executive Officer of The Walt Disney Company

4159.00 PKR 5159.00 PKR

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Inbound Marketing: Get Found Using Google, Social Media, and Blogs
Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc

3768.00 PKR 4768.00 PKR

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