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Inbound Marketing: Get Found Using Google, Social Media, and Blogs

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Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc
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SKU Number: 9780470499313

Tags Hard Back

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Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites.

 • Improve your rankings in Google to get more         traffic
 • Build and promote a blog for your business
 • Grow and nurture a community in Facebook,          LinkedIn, Twitter, etc.
 • Measure what matters and do more of what works online

ISBN 9780470499313
Publisher Name Wiley
Author Name Brian Halligan
Publisher Year 2009
Number of Pages 256

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